Visual Collaboration Walls
Use this visually captivating methodology to draw people in at your next large-group event.
Client: We’ve used Visual Collaboration walls with several Fortune 100 clients at their annual team summits and company-wide conferences.
The challenge: A variety of Drawbridge Innovations clients host large meetings, with a goal to bring their employees together — for learning, conversation, and ideation for the future. With around 50 to 200 participants in attendance, their requests included:
What are the different creative ways for us to engage large audiences?
How can we create space to hear and share all voices?
How can we make our meeting more fun, and add some “wow!”?
We want to gather insights from participants around a specific key question important to the company’s future. For example:
What inspires you about our Future?
What are your ideas for a “Better World”?
Our approach:
Distilling the objective: We work with our clients to converge on the specific objective of their collaboration wall. We’ve used it to capture insights about vision — but it can also be used for:
Fueling appreciation and gratitude by giving peer “shout outs”
Harvesting daily learning from a multi-day event
Eliciting employee views on organizational strengths and areas of improvement
Design and activation: We build the “Collaboration Wall '' on site, visually customizing it to match the event brand. Our typical walls are seven feet high and several feet in length - giving people enough space to work on them. Participants interact with these walls by:
Directly writing and drawing on them, or
Sharing ideas with the Drawbridge team on post its - and then, we bring the themes to life
Final deliverable: Collaboration Walls are fun and effective, because they add to the meeting experience. When you add a collaboration wall to your event, you’ll see:
Participants sharing their unique perspectives
Cross-pollination, as people reading ideas and insights from others
Patterns getting surfaced and highlighted
In additional the the real-time benefit, after the event:
You can display the wall in your lobby for all to see
We digitize the output, so you can use it to as an artifact for communication
Like this approach, but have a large virtual meeting coming up? Yes - we can create Collaboration Walls in cyberspace. Ask us how!
